• Place:Shanghai | Language:Chinese | Date:6th, Jul to 12th, Jul, 2024 | Grade 9-12
• Place:Shanghai | Language:Chinese | Date:25th, Jul to 31st, Jul, 2024 | Grade 9-12

Program Introduction

International Fashion & Luxury Management

Economic development and upgrading of consumption make Luxury Management, Fashion Management, Fashion Art & Design, and Fashion Buyer majors popular for application for studying abroad.

ASDAN and Orient International Group Co., Ltd., the largest textile and apparel group in China, the organizer of Shanghai Fashion Week, jointly launch a project involving international fashion management and luxury marketing. Executives from Gucci, Chanel, Givenchy, and Burberry will teach students courses and practical activities.


Immersive Industry Practice

Showroom buyer practice, brand styling trials, luxury brand and marketing strategy

Industry Frontline

Communicate face-to-face with the Shanghai Fashion Week team, visit luxury brands, conduct luxury retail research and host high-end luxury brand trend release conferences

Professional Knowledge

Learn knowledge in various disciplines, such as International Fashion Management, Luxury Brand Marketing, Art Design and Display, and Fashion Buyer, to sort out the future direction

Dual Authoritative Certificates

Program Certificate issued by OIGFEC and ASDAN China Careers and Experiencing Work Certificate accredited by UCAS

Practical Training

High-End Luxury Brands

Visit high-end luxury brand exhibitions to learn about their history and strategies.

Luxury Marketing

Plan marketing strategies for individual items of high-end luxury brands.

Fashion Buyer

Practice hands-on buying based on fashion themes and complete themed clothing selection.

Showroom Teaching

Conduct on-site teaching at brand stores and complete clothing fitting sessions.

Sample Schedule

Institution Partners & Teachers

| Institution Partners

SIFEC, the Shanghai International Fashion Education Center, is affiliated with the Oriental International Group and boasts a history of over 60 years as a professional fashion education institution. It is an IFFTI (International Foundation of Fashion Technology Institutes) member, maintaining extensive cooperation with over a dozen renowned design schools worldwide. SIFEC also holds positions as:
- Director Unit of the Shanghai Garment Trade Association.
- Vice President Unit of the Shanghai Knitwear and Apparel Industry Association.
- Organizer of the Fashion Production Technology Competition in the Shanghai Division of the World Skills Competition.
- Shanghai Municipal Training Base for the Fashion Technology Project of the World Skills Competition.
- Sole Appraisal Institution for Garment Pattern Makers in Shanghai.
- Collaborative Education Institution with Istituto Marangoni, nurturing international fashion design and marketing talents.


Sabrina is the Vice Dean of SIFEC FABA Fashion Business School and has been a part-time professor at New York Fashion Institute (ranked first in the world in 2020), North Carolina State University, and Donghua University. She has also taught at the University of Surrey in the UK, Istituto Marangoni (ranked fourth in the world in 2016), IFA Paris, and other institutions, accumulating nearly 20 years of experience in the fashion industry. With rich experience in product management, art display, retail, logistics, marketing, and customer relations, she currently serves as the Chief Business Officer of Lagardere, one of the world's top three travel retail companies. Previously, she was Director of Product and Art Display for Gucci China, leading Gucci to achieve rapid growth in recent years and a turnover of 6 billion RMB. Sabrina obtained her master's degree from Leeds University Business School in the UK. She has previously worked for Celine and Chanel and began her role as the Greater China Director of Product for Givenchy eight years ago before assuming the position of Director of Product for Burberry China.


Conduct a marketing strategy analysis for the selected luxury brand's past seasons and propose a brand marketing plan that integrates current and future fashion trends.


Reference Certificate

ASDAN UK Certificate accredited by UCAS

Program Certificate

Photo Gallery

Why Us

Value of UK Overseas Study

The ASDAN Career Exploration Award certificate is officially recommended by UCAS and is included in the official UCAS University Application Document (PS). Students can earn a number of ASDAN China quality certificates and credits through the Major Achiever Program, and the practice experience can be used in future study application documents, which will directly contribute to future overseas study applications.

Value of USA Overseas Study

The Major Achiever Programs are academically designed in conjunction with the "Turning the Tide" admissions initiative released by the Harvard College of Education Make Caring Common (MCC) and the Top 300 universities in the US. We will focus on the development and evaluation of students' inner character, such as empathy, perseverance, self-management and other core inner characteristics that are valued by top colleges and universities.

Popular Majors Covering

The Major Achiever Programs are based on application data and employment data of popular majors from popular universities, covering four categories: business; finance, science; technology, psychology; medicine, and humanity social sciences.

Professional Experience in Real Workplace

The program incorporates educational resources selected from top 50 universities around the world to produce courses and practical activities, and provides 100% realistic career practice scenarios in the form of front-line apprenticeships and practical training simulations. Each student spends more than 60% of their time in the program improving their professional knowledge through hands-on practice.

First-class Courses and Instructors

Under the guidance of top enterprise mentors in various industries, students will understandthe current situation of real industry development and employment in popular positions, andimprove professionalism and knowledge reserve.

Authoritative Interest Assessment

The authoritative VN Career Planning System is introduced, with exclusive career workshops designed to assist students in exploring their self-interests, abilities, and values and engaging in self-discovery, uncover personal strengths, and focus on future development directions.